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Sharp Milestone: Production of the 11 Millionth Washing Machine

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Sharp Philippines, a renowned manufacturer of home appliances, has reached a significant milestone with the production of its 11 millionth unit of washing machine. The celebratory event, graced by esteemed guests including those from the local government, as well as Sharp Corporation Japan’s Unit General Manager of Cleaning, Laundry, and Smart Appliance, Masanori Komori, highlighted the company’s dedication to excellence and its global washing machine direction.

Mr. Kazuo Kito and Mr. Masanori Komori with the manufacturing employees and the 11 millionth washing machine unit.

The 11 millionth Sharp Washing Machine

Expressing his pride in this achievement, President and General Manager of Sharp Philippines Kazuo Kito, emphasized how the milestone reflects the unwavering commitment of Sharp’s team and the steadfast support of its valued dealers and customers. He reiterated the company’s focus on quality and innovation, underscoring its dedication to providing cutting-edge solutions for all laundry needs.

Sharp’s commitment to innovation through their local R&D is exemplified in products like the washing machine, revolutionizing the traditional laundry method. This innovation has been well-received by Filipino consumers, reaffirming Sharp’s position as a leading provider of locally fit laundry appliances.

Major winners of the search for the oldest washing machine with Ms. Iris Negal (Product Manager of Home Appliances) and Ms. Amor Golifardo (Senior Manager for Marketing)

Sharp and Its Relevance to the Filipino Household

Since establishing its washing machine production line in 1987, Sharp Philippines has been dedicated to serving Filipino households and supporting local production capabilities. Recognized by Reader’s Digest as a Gold Trusted Brand Awardee for 13 consecutive years in the washing machine category, Sharp continues to uphold its legacy of durability, excellence, and customer satisfaction.

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Sharp washing machines have helped millions of Filipino homes through the years.

In a recent event last July 15 to 31, Sharp organized a contest entitled “Search For Oldest Washing Machine” which garnered over a hundred entries, showcasing the brand’s lasting popularity among users. Grand winners with still functional washing machines for more than 30 years were invited to the event, sharing their stories of dedication, history, and the unwavering reliability and durability of their Sharp washing machine over the years. 

In celebration of the 11 millionth washing machine produced, Sharp announced a promotional campaign offering exclusive deals and discounts on their washing machine. Customers can enjoy special pricing on the 7kg Fully Auto ES-JN07A9 (GY), available for only 11,000 (SRP: 13,198). Additionally, customers can avail of free check-ups and an 11% discount on parts replacement for their washing machines. Promo period is from August 15 – September 30, 2024, respectively.

Staying Relevant

Sharp Philippines is committed to standing with the community, especially in times of crisis. We believe in fulfilling our corporate social responsibility by proactively identifying the needs of our community and offering assistance where possible.

Therefore, Sharp is giving washing machines to all the cities, starting with the 17 cities in Metro Manila. These machines will be turned over to the respective Office of the Mayor, to assist in their community’s activities and to be utilized in their evacuation centers; aiding in providing a clean and safe environment for those seeking refuge during emergencies. It is Sharp’s honor to support their efforts and contribute to their invaluable work.

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Turnover of the washing machine donation to Pasig City DRRMO, with Mayor Vico Sotto.

Looking ahead, Sharp remains committed to enhancing customers’ daily lives by delivering reliable and innovative home appliance solutions. “We promise to continue our goal of becoming every household’s reliable partner in their daily lives creating a satisfied and unforgettable journey for every customer all over the country”, concluded Mr. Kito.

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Wine toasting with the Sharp Executives to fully commemorate the 11th Million milestone.

Read: Sharp Products: Your Ultimate Companion This Rainy Season

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